This paper is the first in a series that will assess the state of Digital Asset Management. It truly is a Digital Asset Supply Chain (DASC) and like any other supply chain, until you have the data and metrics, it is impossible to optimize both quality and cost. The cost for these digital assets today is highly fragmented and very high. Very few companies have a total cost of ownership (TCO) understanding and the costs continue to increase.
Xpediant Digital’s XpConnectTM is the only bi-directional connector between Veeva Vault PromoMats and Adobe Experience Cloud